No more 'Uncle Ben's,' now the rice brand is 'Ben's Original'

Mars, the company behind "Uncle Ben's," today revealed a new, slightly less racist brand name for the popular quick-cooking American rice. "Ben's Original." From AP: Mars had announced in the summer that the Uncle Ben's brand would "evolve." Since the 1940s, the rice boxes have featured a white-haired Black man, sometimes with a bow tie,…

from Boing Boing

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